The Book Kitchen

Community Cooking Classes & Events in Mineral Point, WI

Deliverables

Custom Website Design
WordPress Development
E-commerce set up
Events & Ticketing system set up
Brand Identity Development
Brand Guide
Print Design (Rack Cards, Gift Cards)
Copywriting Assistance

The Objective

This client came to me in the late stages of opening a community cooking school and events center in Mineral Point, WI.

She needed a website where people could view and sign up for classes as well as purchase books and gift cards online. She also wanted the ability for folks to purchase paper gift cards at events and then use them to purchase things online.

Luckily, this client had a very clear vision as to how she wanted the site to look and feel. She had a logo and idea for a color scheme with some ideas for how she wanted to shift it slightly.

A few of her biggest goals were for the site to be clean but not stuffy, easy to navigate, have a clear calendar, and be photo-heavy. She wanted it to be clear that The Book Kitchen takes what they do seriously, but at the same time prioritizes accessibility and cultivating community. The town of Mineral Point and surrounding Driftless area has an incredibly rich farming and food community that she wants to highlight.

The Results

This project proved to me once again that the most successful projects are those where the client has a clear vision going in, but is open to dialogue. She handed me a complete business plan right off of the bat, along with a logo and colors, and we worked together to create the copy, look & feel, and site map.

With a complete booking system and e-commerce capabilities, The Book Kitchen is now able to have almost 100% of their POS system online. Folks can sign up for classes, preorder cookbooks, and purchase gift cards through the website.

The client can also manage attendees, view full and filtered calendars, and fulfill orders through the website and apps.

The resulting look and feel of the site is clean, easy to navigate, and ready for plenty of beautiful professional photos of the new kitchen, classes, community, and more.

Explore This Project

Sarah took the time to understand my business plan and develop a custom website that not only addressed the functional aspects of running my business, but also was aesthetically congruent and personalized. She anticipated questions I did not even know I had and was able to guide me step-by-step through the process to attain the end product I was looking for.

Entrusting her with my web design needs was one of the best business decisions I have made- her expertise allowed me to focus on my clients and grow my business.

From our very first interaction, it was clear that Sarah was passionate about her craft. Her enthusiasm was infectious and it made the entire process enjoyable rather than draining. She was genuinely excited about my project and took the time to understand my vision, goals, and clients.

One of the standout qualities was her problem-solving skills—always thinking outside the box to find the best solutions. She took my ideas and transformed them into a stunning website that far surpassed my expectations.

Sarah has been a delight to work with. We were amazed at how quickly she was able to work and we were delighted by the final product. She is both creative and knowledgeable—the perfect combo for her line of work! We can't wait to see how Sarah's work helps elevate our website traffic as we work to grow our practice. Thanks Sarah!

I found that working with Sarah is so easy and productive. She is professional, keeps things on track and on time, provides thoroughly researched ideas, is an excellent writer, and has a great eye. I feel like she really captured my personality and strengths when putting together my virtual assistant website.

Sarah was amazing to work with on the rebuilding of a new website. She is responsive, open to collaboration, and a really good copywriter/storyteller! We love our new website and know that if we have questions or need further guidance, Sarah will be there to help.

Simply amazing!! Working with Sarah was seamless and she is so incredibly talented. As a new small business, she lent her own experience and provided me with incredible direction. She is thorough, knowledgeable and communicative. It was really great working with her to create my website. Thank you Sarah!!

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